Home

Digital marketing analyst at CMI Media Group

Location: Philadelphia, Pennsylvania, us

Job Summary:

Job Duties and Scopes:
- Lead campaign analysis, optimization, and ad-hoc requests.
- Develop measurement plans aligned with strategic objectives.
- Conduct monthly performance analyses with actionable recommendations.
- Collaborate with data analytics team for data collection and KPI alignment.
- Maintain departmental SOPs for operational excellence.

Required Skills:
- Strong project management and prioritization skills.
- Proficiency in Microsoft Office, especially Excel and PowerPoint.
- Familiarity with Google Analytics, Adobe Omniture, and WebTrends.
- Coding skills in R, SQL, or Python.
- Knowledge of statistical modeling and ROI analysis.

Required Experiences:
- 3-5 years of experience in online marketing, web analytics, or research.
- Direct experience in online media performance analysis.
- Experience in Pharma preferred but not mandatory.

Job URLs: