Location: New Orleans, LA, 70119, US
Job Summary:
Job Duties and Scopes
- Develop and execute paid search & social media campaigns for patient recruitment.
- Collaborate with teams to define trial objectives and target demographics.
- Utilize platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
- Conduct keyword research, audience segmentation, and A/B testing.
- Monitor metrics, analyze data, and generate regular reports.
Required Skills
- Proficiency in digital advertising platforms (e.g., Google Ads, Facebook Ads Manager).
- Strong analytical skills with data interpretation capabilities.
- Excellent communication and collaboration skills.
- Ability to manage multiple priorities effectively.
Required Experiences
- Bachelor’s degree in Marketing, Advertising, Communications, or related field.
- 3-4 years of experience managing paid media advertising campaigns.
- Agency experience preferred.
- Passion for healthcare innovation and improving patient outcomes.
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