Location: Arlington, VA, 22201, United States
Job Summary:
Job Duties and Scopes:
- Develop and implement comprehensive digital marketing strategies.
- Plan, execute, and optimize multi-channel campaigns (PPC, SEO, email, social media).
- Collaborate on content development for cohesive messaging across platforms.
- Oversee SEO efforts, manage paid search campaigns, and website optimization.
- Monitor and report on digital marketing performance; provide actionable recommendations.
Required Skills:
- Advanced knowledge of SEO, SEM, PPC, and social media advertising.
- Experience with Google Analytics 4, Google Ads, and CRM tools.
- Strong analytical skills with a focus on data-driven decision-making.
- Excellent communication and project management skills.
- Familiarity with WordPress, HTML, and CSS preferred.
Required Experience:
- 4+ years in a communications or marketing role, preferably in nonprofit/education.
- Proven expertise as a Digital Marketing Manager or similar role.
- Experience with A/B testing and website optimization tools.
- Knowledge of the classical liberal tradition is a plus.
Job URLs: