Location: Greensboro, NC, US
Job Summary:
Job Duties and Scopes
- Serve as a strategic marketing resource on Database Marketing.
- Conduct real-time data analysis for customer segmentation and marketing reports.
- Implement audience segmentation techniques for targeted marketing.
- Lead database acquisition and retention initiatives.
- Manage database accuracy and compliance with data regulations.
- Collaborate with cross-functional teams for audience segmentation and reporting.
Required Skills
- Expertise in database management and segmentation techniques.
- Strong analytical skills with proficiency in Excel, SQL, and data visualization tools (e.g., Tableau, Power BI).
- Familiarity with data privacy regulations and compliance standards.
- Ability to establish positive relationships across departments.
Required Experiences
- Bachelor’s degree in marketing, business, data science, or related field.
- Eight years of experience in database management, data analysis, or marketing analytics.
- Preferred certifications in database management or marketing analytics.
- Up to 10% travel required.
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