Location: Wilmington, Delaware, 19805, United States of America
Job Summary:
Job Duties and Scopes
- Develop and implement brand and global marketing strategies for Artistri® Digital Inks.
- Create actionable execution plans in collaboration with business leaders, Sales, R&D, and Product Management.
- Drive long- and short-term marketing plans to meet objectives regarding market share, profit, and customer satisfaction.
- Conduct market segmentation, competitive analysis, and product marketing initiatives.
Required Skills
- Strong marketing skills and experience in market insights, segmentation, and product strategy.
- Ability to formulate and execute business strategies effectively.
- Proficient in digital marketing tools and data analytics (e.g., Salesforce, AEM).
- Exceptional interpersonal and communication skills.
Required Experiences
- Master's degree and/or MBA preferred.
- Several years of Sales and/or Marketing experience.
- Experience leading cross-functional teams and managing marketing programs.
- Availability for travel (20% of time).
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