Location: Remote, US
Job Summary:
Job Duties:
- Manage Google Analytics setup and optimization.
- Integrate data from various marketing platforms.
- Analyze website performance for optimization opportunities.
- Provide reports on campaign performance and audience insights.
- Oversee SEO and SEM analytics.
- Collaborate cross-functionally with teams and external vendors.
- Ensure data compliance and governance.
Required Skills:
- Expertise in Google Analytics (GA4) and Google Tag Manager.
- Proficiency in data visualization tools (Tableau, Power BI).
- Strong skills in Excel, SQL, and familiarity with Python/R.
- Knowledge of A/B testing and digital marketing strategies.
- Excellent communication skills.
Required Experiences:
- Bachelor's degree in Marketing, Data Analytics, or related field.
- Significant experience in marketing data analytics focused on digital platforms.
- Experience with SEO/SEM tools.
- Proven background in data compliance and marketing data handling.
Job URLs: