Location: Fort Lauderdale, Florida, 33301, United States of America
Job Summary:
Job Duties
- Develop and execute digital marketing strategies to meet financial goals.
- Manage technical aspects including API integrations and keyword-level tracking.
- Analyze campaign performance and create custom reports for stakeholders.
- Optimize campaign elements such as audiences and keywords in a test-and-learn environment.
- Collaborate with senior stakeholders to enhance digital advertising channels.
Required Skills
- Proficient in digital marketing, including SEM and paid social media.
- Strong analytical skills with advanced Excel capabilities.
- Experience with marketing platforms (Google Ads, Meta Ads, etc.).
- Excellent communication skills and attention to detail.
Required Experience
- 2-4 years of progressive marketing experience.
- 1-2 years of SEM experience preferred.
- Familiarity with project management tools (Basecamp, Asana, etc.).
- Experience in data-driven decision-making and campaign optimization.
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