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Director Digital Analytics at Santander Holdings USA Inc

Location: Milton, MA

Job Summary:

Job Duties and Scope:
- Lead the Digital Data and Analytics team for digital banking and marketing.
- Support executive strategy, site monitoring, and customer insights.
- Oversee segmentation, tag management, and testing efforts.
- Define and manage analytics frameworks and insights across the organization.

Required Skills:
- Strong expertise in digital analytics and data management.
- Proficiency in data visualization tools and analytics software.
- Knowledge of customer segmentation and market research methods.

Required Experience:
- 5+ years of experience in digital analytics or a related field.
- Proven track record of leading teams and driving analytics initiatives.

Job URLs: