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Director of digital at Mediabistro

Location: Morris Township, New Jersey, us

Job Summary:

1. Job Duties and Scopes:
- Develop and implement digital marketing strategies aligned with business objectives.
- Plan and oversee campaigns across SEO, paid search, social media, email, and more.
- Manage a marketing specialist team and maintain social media presence.
- Optimize website for user experience, conversion, and SEO.

2. Required Skills:
- Proficient in A/B testing and multivariate experiments.
- Strong analytical skills using web analytics tools (Google Analytics, Adobe Analytics).
- Knowledge of HTML, CSS, JavaScript, and ad serving tools.

3. Required Experiences:
- Bachelor's Degree in marketing or related field.
- 5+ years in leading digital marketing campaigns.
- Experience in the travel or cruise industry preferred.

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