Location: New York, NY, US
Job Summary:
Job Duties and Scopes
- Lead development and optimization of paid media strategies for customer acquisition.
- Oversee creative asset production for enhanced ad engagement.
- Develop multi-platform influencer marketing strategies.
- Explore and scale new acquisition channels.
- Collaborate on CRM and retention strategies for sustained revenue growth.
- Maintain performance dashboards for acquisition channels.
Required Skills
- Proficient in growth and digital marketing strategies.
- Strong organizational skills to manage multiple priorities.
- Data analytics and performance tracking expertise.
- Experience with paid media campaign management across various platforms.
Required Experiences
- 8+ years in growth marketing or similar roles in DTC/e-commerce.
- Experience in Subscription/Membership business is a plus.
- Proven success in scaling paid media campaigns.
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