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Digital Marketing Manager OR Specialist at Descartes

Location: US

Job Summary:

Job Duties:
- Create, manage, and optimize PPC campaigns across various platforms.
- Collaborate with product marketing teams.
- Utilize data from CRM for decision-making to maximize ROAS.
- Experiment with new ad channels like Reddit Ads.
- Integrate acquired businesses' ad accounts into Descartes' ecosystem.
- Provide corporate reporting and ad hoc reports.

Required Skills (Keywords):
- Digital advertising
- PPC
- B2B lead generation
- Google Ads
- Analytical skills
- Communication skills

Required Experiences (Topics):
- 3-5 years in digital advertising management
- Experience with multiple advertising platforms
- Bonus: Agency experience, certifications, programmatic display, conversion tracking, data analytics tools.

Job URLs: